The Toyota Motor Corporation based in Toyota, Aichi, Japan is currently the largest automotive manufacturer in the world and the 6th-largest company/corporation in the world by revenue. Since 2012, Toyota has been producing over 10 million vehicles per year, a feat that only the Volkswagen Group has been able to come close to matching. Toyota’s most popular nameplate is the Toyota Corolla. Even today, the Toyota Corolla stands as the bestselling vehicle in the world. Toyota is most dormant in Africa, where certain countries are said to have 8 Toyota vehicles out of every 10 vehicles on the roads.
Also, Toyota is a family-owned business. It was initially ‘Toyoda’ – named after the famous Japanese family that founded it. The Toyoda family initially had a loom-making business called the Toyoda Automatic Loom Works company, which was established in 1926 by Sakichi Toyoda. The family also wanted to venture into vehicle production, so Sakichi started a vehicle production division of Toyoda Automatic Loom Works and put his son Kiichiro Toyoda in charge of it. In 1937, the Toyoda family established the Toyota Motor Company as an independent company. Fast forward to today, the current president of the Toyota Motor Corporation is Akio Toyoda, the great-grandson of Sakichi Toyoda.
One of the major strengths of the Toyota brand is durability. Statistics show that over 80% of the Toyota vehicles that were produced and sold over the last 20 years are still being driven on our roads. Also, in 2015, Toyota was also named the number one “Global Green Brand” owing to its outstanding expertise in hybrid car production (the Prius family of hybrids) and its effective fuel-saving engine technologies.
Another thing that you are sure to like about Toyota vehicles is that they come with low maintenance costs. Toyota parts and accessories are affordable and readily available, even for older Toyota vehicles that were discontinued at some point. Toyota parts and accessories also tend to last long, especially the OEM parts and accessories. We at GrokAuto.com have an intriguing selection of such Toyota parts and accessories.